FREE KICKS triggers the transition of the football scene towards the goals of the Green Deal at collective and individual levels, by supporting 1) the uptake of leading-edge environmental management practices and sustainable organizational models among national football associations and professional clubs, and 2) climate-conscious and environment-friendly behavioural patterns among football organizations. FREE KICKS tests transformational governance through the diffusion and the adoption of EU management tools such as EMAS, EU Ecolabel, PEF/OEF to trigger football organizations systemic change in line with Green Deal. FREE KICKS, with the support of UEFA and ECA, targets 5 professional football organizations in 4 partner countries and 1 associated country to devise governance and operational solutions that are suitable to a large audience of sport organizations. By engaging a club outside Europe, FREE KICKS aims at understanding similarities and differences in terms of environmental impact.

Partnership

• Malmo Fotbollforening (Sweden)
• European Club Association (Switzerland)
• Sport Positive Ltd (United Kingdom)
• Federatia Romana De Fotbal (Romania)
• Racing Club (Argentina)
• Futebol Clube Do Porto (Portugal)
• Fundacion Real Betis Balompie (Spain)